Surat penawaran adalah ibarat umpan. Umpan untuk memancing. Umpan haruslah lezat, menggoda, menarik, sehingga ikan-ikan akan berebutan untuk mendapat umpan tersebut.
Sama halnya dengan surat penawaran. Harus cantik, menarik, akan membuat yang menerimanya terkesima….
1 Kata kunci paling mendasar adalah : profesional
ya… profesional artinya surat penawaran sudah dapat berbicara detail apa layanan atau produk yang akan kita berikan, beserta beberapa konsekwensi-konsekwensinya.
Ok…. kita mulai dari halaman utama penawaran.
Poin penting :
- Berbentuk surat formal, berikan nama dan logo perusahaan.
- Berikan nomor surat, perihal, dan tujuan (baiknya ada UP nya)
- Sebagai pembuka jelaskan singkat produk yang dibutuhkan oleh perusahaan tujuan kita.
- Berikan penjelasan tentang detail produk / jasa
- Jika simple cukup satu halaman, jika banyak gunakan saja produk terlampir
Isi penawaran
- Tulis item detail beserta harga penawarannya
- Breakdown serinci mungkin
- Buat catatan atau term & condition terkait : PPN, validitas produk (stock, dll), Delivery time, Execution time, Metode pembayaran, Garansi.
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